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  CONNECTING PEOPLE TO JOBS
 

A GROWING SPATIAL MISMATCH separates jobs from workers with little access to them. More and more jobs are located in the suburbs rather than in core urban areas; indeed, suburbs are now home to a majority of jobs in metropolitan areas (Elliott, Palubinsky, and Tierney*). Spatial mismatch is most acute in sprawling cities that lack an urban core (Pugh*). Job access problems can be temporal as well as geographical. Many jobs require work on weekends or night shifts, when transportation is not readily available (General Accounting Office [GAO]*). In 2001, 14.5 percent of workers worked a non-regular shift (Bureau of Labor Statistics*).

The poor, elderly, disabled, and those without cars depend on public transportation. Over 90 percent of public assistance recipients don’t own a car (GAO*), and almost 40 percent of daily public transportation riders are low-income. But public transportation systems in most areas lack enough routes or hours to reach the suburbs (Community Transportation Association of America [CTAA]*). In rural areas, access to public transportation is an acute problem. Almost half of rural residents have no access to public transportation, and 28 percent of those who do have negligible service. In a survey of welfare clients, 25 percent said that transportation was one of the biggest obstacles to keeping their jobs (Multisystems, Inc.*). Research shows that reliable transportation, usually achieved through a mix of public and private modes of transportation, yields “increased access to employment, higher earnings, and greater employment stability among the poor” (Blumenberg and Waller*). Car ownership programs that subsidize the costs of owning autos for clients are directly associated with better employment prospects, longer working hours, and higher salaries (Raphael and Rice*; Lucas and Nicholson*).

Community transportation programs try to fix this spatial and temporal mismatch. Usually operated by nonprofit organizations, public agencies, or private shuttle or taxi operations, and using vanpools, shuttles, autos, and other transport, programs provide rides to jobs in far-flung locations and at times when public transportation is not available (Multisystems, Inc.*). The two most common clients are those living in rural areas and in the inner city. Many programs primarily serve families in welfare-to-work programs.

Planning
Although the strategies for these different groups may differ slightly, the general advice is the same: plan carefully and be flexible in implementation. Not all metropolitan areas have the same type of spatial mismatch (Katz and Allen*). Programs should:

Strategy Bullet Gather four pieces of information: where are the jobs, when are the applicable job shifts, where are the people who need jobs, and what are the existing public transportation routes. Also note public transportation routes that are consistently in high demand, as they may not provide reliable on-time service, and locations of day care, schools, job training centers, and other essential services (Blumenberg and Ong*; CTAA*; Katz and Allen*). Technical tools exist to aid this information-gathering. For example, researchers at Case Western University have developed a way to geographically map the locations of low skill job openings and the unemployed in the Cleveland metropolitan area (Bania and Leete*). Information sources are local chambers of commerce, welfare agencies, and metropolitan planning and transit agencies (CTAA*; U.S. Department of Transportation*).
Strategy Bullet Bring in stakeholders.
 
Strategy Bullet Job placement service providers, such as programs that match employers and employees, need to know that you are not a competitor for taking credit for their placements. Reassure them by clarifying the referral process and expectations (Public/Private Ventures*).
Strategy Bullet Employers’ needs should be paramount in the planning process. Employers want to be able to fill positions quickly, so transportation programs need to be able to quickly assess their ability to cover a route. Employers can also provide valuable information on shift schedules and new business openings and locations (Elliott, Palubinsky, and Tierney*). Local chambers of commerce can also help by publicizing the program to their members (Stommes, Brown, and Houston*).
Strategy Bullet Transportation planners and authorities can point out potential overlapping services and provide advice on needed routes and types of transportation (Elliott, Palubinsky, and Tierney*; GAO*).
Strategy Bullet Welfare agency case managers can be a “reality test” of the program, providing feedback and advice (Stommes, Brown, and Houston*).
Strategy Bullet Consider whether helping clients purchase autos would be most useful (CTAA*). In rural areas, cars can be more practical if the program helps clients get car repairs as needed (Dewees*).
Strategy Bullet Choosing the type of transportation (vans, autos, etc.) and the transportation provider are crucial decisions; the community’s population and employer density and location patterns all contribute to the decision (Blumenberg and Waller*). Pick transportation providers with the capacity and vehicles that are the best fit for the program. Avoid providers that are not primarily involved in transportation, because they often lack the expertise to run an access program (Elliott, Palubinsky, and Tierney*).
Strategy Bullet Secure transportation funding for the program from employers, rider fees, the public sector (federal agency, state or metropolitan area grants), and through private capital such as Community Reinvestment Funds (Public/Private Ventures 2001).

Implementation

Strategy Bullet Conduct outreach to potential employees. No one technique is preferable for outreach; programs have found that it is necessary to be flexible and to continue direct outreach even when word of mouth begins to work (Elliott, Palubinsky, and Tierney 1999).
Strategy Bullet Some programs combine transportation with job training and matching. For those dual programs:
 
Strategy Bullet Evaluate clients and refer those who are not ready to begin work. Many job access programs have found they have to provide instruction in “soft” skills such as dressing for work and interacting with co-workers, but trying to help clients with family, substance abuse or other serious problems diverts resources from the program (Elliott, Palubinsky, and Tierney 1999).
Strategy Bullet Match employers and workers quickly. The window for finding a match and assuring access before a client drops out is about two weeks (Elliott, Palubinsky, and Tierney 1999).
Strategy Bullet Be flexible but practical in meeting clients’ needs. People’s addresses and jobs will change; employers may want clients to come to work on little notice. In particular, clients need to be able to get a ride home from work in emergencies. On the other hand, making stops at day care and other non-work stops along the way might prevent others from getting to and from work more quickly, which can lead to dropouts (Elliott, Palubinsky, and Tierney 1999). Providing cellphones for drivers helps them respond and coordinate service quickly (Multisystems, Inc. 2000).
Strategy Bullet Ensure financial stability of the access program; job access programs can be plagued by financial shortcomings, and criteria for government grants change frequently (GAO 2002).

Follow Up

Strategy Bullet Monitor ridership patterns to ensure use and practicality. Drivers can provide information about route use, and can also be a feedback mechanism for client suggestions (Elliott, Palubinsky, and Tierney*).
Strategy Bullet Monitor clients’ work and travel experience, such as hours worked, income, and time spent in transit. Phone calls, dinners, and retention awards are all effective ways to keep in touch with clients (Elliott, Palubinsky, and Tierney 1999).
Strategy Bullet Adapt if needed to changes in the economy, such as a shift in the location of jobs or a tight job market (Elliott, Palubinsky, and Tierney*).


PUBLICATION FINDER

Publication Bullet

Access to Jobs: A Guide to Innovative Practices in Welfare-to-Work Transportation
Community Transportation Association of America
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An overview of welfare reform and spatial mismatch, as well as an overview of innovative local and state transportation efforts and funding sources. There is also a section on technical assistance and resources. 1999.

   
Publication Bullet

Moving Rural Residents to Work: Lessons Learned from Implementation of Eight Job Access and Reverse Commute Projects
Eileen S. Stommes, Dennis M. Brown, and Capree M. Houston
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An evaluation report of eight rural areas receiving funding under the Job Access and Reverse Commute program in 1999. The authors examined various program components including implementation, outreach, partnership development, and lessons learned. Washington, D.C.: Federal Transit Administration, 2002.

   
Publication Bullet

Our Role in the Process: A Grassroots Guide to Building Community-Based Employment Transportation
Community Transportation Association of America and Center for Community Change
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This guidebook outlines the planning, funding, and implementation phases for developing an employment transportation service. Also included are program examples and additional resources. 2002.

   
Publication Bullet

Overcoming Roadblocks on the Way to Work: Bridges to Work Field Report
Mark Elliot, Beth Palubinsky, and Joseph Tierney
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A final report of the Bridges to Work demonstration project, an 18-month program in five cities to provide job access. The authors provide a rich description of barriers faced along the way, particularly perceived competition by job training and placement programs. Philadelphia: Public/Private Ventures, 1999.

   
Publication Bullet

Transportation: The Vital Link between Employment and Economic Development -- An Introduction to Community Transportation
Community Transportation Association of America
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An introduction to the range of transportation options available, such as transit versus paratransit and fixed versus demand-response routes. It also describes various government-funding sources for transportation programs and recommendations for building a program and securing funding. 2001.


WEB SITE FINDER

Web Bullet Community Transportation Association of America
Provides training, policy updates, and technical assistance briefs (such as training volunteers or choosing vehicles).
   
Web Bullet Center for Community Change
The CCC has a focus on transportation equity that updates federal transportation policy, and provides links to other groups involved in transportation policy and job access.
   
Web Bullet National Employment Development and Law Center
The NEDLC maintains a car ownership clearinghouse to assist communities in developing a car ownership program. The site includes program design tools, descriptions of programs, and research.
 
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